How to save a sinking ship: lessons from Marissa Mayer’s experience at Yahoo ⁰

by Andrea Hak • Case studies, Features, Flexible working, Technology, Work&Place

When former Google employee Marissa Mayer joined Yahoo as its CEO in 2012, she inherited the company’s vast problems. Though it was once seen as one of the first tech behemoths, Yahoo’s inability to come up with ground breaking products like Google and others, put it in a slow, steady decline. Mayer was immediately tasked with trying to reinvigorate the stagnating company. Her focus was to find a way to identify and retain talent, while phasing out ineffective employees. However, Yahoo’s new management policies have brought about much debate and criticism from HR experts. A controversial book by journalist Nicholas Carlson titled “Marissa Mayer and the Fight to Save Yahoo!” paints a highly critical view of Mayer’s first years as CEO. In response others have defended her, arguing that she has done the best she can with the resources available, but has become a scapegoat for poor management, like so many other women in powerful positions.

June 6, 2016

How performance data can help enhance your employment metrics ⁰

by Andrea Hak • Comment, News, Technology, Workplace

The rise of data based applications has brought about a new era for the HR department. Processes developed in the 70s are now going through a transformation, with tools for gathering more accurate reports based on people analytics. But what exactly can you do with this information? The main objectives of every organisation, is to boost engagement, lower turnover, provide effective training & development and attract great talent. Aside from turnover, these objectives are difficult to measure. How do you measure engagement or the effect of a training programme? This is especially difficult when your company only tracks performance annually. Data based on continuous feedback is providing new answers. There are four ways it can help: by measuring and tracking engagement; give you better insights into the causes of turnover; helping you develop a feedback culture and enabling your organisation to create better hiring and recruitment strategies. We take a closer look at these below. More →