The most read stories on Insight in 2013

Apple 11It’s been one year since Insight first hit the digital streets and it’s been fascinating to see what people have been most interested in. One of the great things about online publishing is you cannot escape from what people think. Printed trade magazines can tell you they send out 12,000 copies or whatever, but they can’t tell you whether the recipients are interested enough to read them or share their contents. Online, that is all made transparent. So it’s been great to start a publication that after just a few months was demonstrably the UK’s most widely read title covering workplace design and management issues. We even know what people like the most. So here, in no particular order, are our most widely read stories from 2013, ranging from the technical to the esoteric, news stories, case studies, the bursting of bubbles and the challenges to received wisdom.