Better talent attraction and retention strategies needed as recruitment soars

Talent attraction and retention strategies needed as recruitment needs soarEmployers are increasing their permanent headcount at their fastest rate since before the recession. Consistently positive GDP results, coupled with reports that business optimism is at its highest level since 1998, has driven impressive growth across the entire professional jobs market, according to the latest data from the Association of Professional Staffing Companies (APSCo). It reports that the placement of professional talent increased by 29 per cent compared to the same time last year, with particularly strong growth in sectors such as accounting and finance. This mirrors plans by the Big Four accounting firms to substantially increase their graduate level recruitment this year; with KPMG and PwC, for example, both planning to hire 30 per cent more candidates than last year. Although it’s good news for the jobs market – analysts warn that managers must plan ahead to ensure they retain and attract the right talent.

APSCo’s data shows that candidates across the professional employment market are capitalising on increased business confidence with salaries rising by over 9 per cent year-on-year in some sectors such as telecommunications and banking.

This is reflective of news last month from the ONS that earnings are increasing faster than inflation for the first time since 2010. However, one City recruiter has warned that employers need to think ahead to ensure growth is not hampered by increased candidate movement as a result of salary increases on offer at rival companies.

Hakan Enver, Operations Director, Morgan McKinley Financial Services, commented: “With employees feeling more confident about their prospects, and the possibility of securing a better package elsewhere, recruitment managers are advised to think ahead to ensure they avoid possible staffing gaps at a time when their businesses are planning for growth.”

term talent to drive business growth.  s data shows that contract vacancies have begun to stabilise, rising by 10 per cent.

Ann Swain, Chief Executive of APSCo comments: “The latest GDP results, coupled with our monthly data showing impressive growth across all professional sectors, makes me confident that the remainder of 2014 will be prosperous for employers and employees alike.  Despite this, however, organisations do need to plan ahead to ensure they have the right talent on board to fuel growth in the coming months. Effective talent attraction and retention strategies will be fundamental as we progress throughout the year.”

John Nurthen, Executive Director International Development for Staffing Industry Analysts, who compile the report for APSCo, comments: “I don’t think anyone would now doubt that the economy is in an upward trajectory.

“The danger for employers is that there can be a lapse before they adjust their outlook to deal with the changed environment – an employment market where power is swinging to the jobseeker and away from the job provider.”