Abi Eskdale is International Marketing Manager at Woven Image

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Why does colour psychology make so much difference to us?

Why does colour psychology make so much difference to us?

In 2013, two Australian academics set out to discover the answer to a deceptively simple question. Why is there such a thing as colour psychology, but not shape, line or texture psychology? The answers they come up with are complex, arcane and wide-ranging but they manage to sum them up to some extent in the conclusion to the paper they published. “No other visual attribute shares such diverse representations”, they wrote. “Study into shape, line, and texture hardly competes. For this reason, there are no proportion-shape-line-texture prediction agencies, and chromotherapy is not challenged by proportion-shape-line-texture therapies. Colour remains special and, given its rich and complex heritage, is likely to remain so.” More →

Four-fifths of British employees continue to work when sick

A new study conducted by Love Energy Savings claims that more than 80 percent of British employees still continue to work when they are ill or sick. Love Energy Savings investigated which groups were most likely to continue to work when ill, with less than one-fifth of British workers (17 percent) admitting to taking sick days when they’re ill. And there is a widening margin when it comes to age groups.

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