How Microsoft’s social listening research highlighted changing attitudes to work

The current state of the talent market is putting significant pressure on business. Employers are experiencing an acute skills gap, with average vacancies across industries per 100 jobs ranging between 5 and 8, according to data compiled by the Office for National Statistics in June 2022 – the highest average since records began. As more and more roles require digital skills, businesses are looking to younger generations whose upbringing may have been organically framed by digital tools, platforms and devices. More →