April 2, 2013
Will an upturn spark a revival of interest in the idea of employer branding?
You may recall that a few years ago there was a voguish interest in the idea of employer branding. This is the kind of thing that has always gone on but can always be defined and popularised, in this case following the publication of a book on the subject in 2005. By 2008 Jackie Orme, the head of the Chartered Institute of Personnel and Development, was calling it ‘an integral part of business strategy’. Still, it appears to have dropped off the radar a bit over the last few years, a fact we might put down to the effect of the recession. Firms certainly seem to have their mind on other things. Research published last year by PriceWaterhouseCoopers showed that in 2009, 54 per cent of businesses said they placed a special focus on retaining talent. By 2012 that had dropped to 36 per cent.
March 11, 2013
Time to mothball facilities management’s stuffed shirts
by Simon Heath • Comment, Facilities management
Much hand-wringing and angst in the world of Facilities/Workplace Management at the moment. The usual existential paranoia about relevancy and the need for a seat at the top table; the search for differentiation when pretty much the whole industry does the same things in the same way; hoping to standardise as much as possible under the guise of best practice and looking for ways that add value that won’t put a further pinch on already tight margins. As ever, new legislative and regulatory frameworks will keep the talking heads occupied and BIM (and other new tools) will continue to keep the cash tills ringing at software companies.
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