April 2, 2013
Will an upturn spark a revival of interest in the idea of employer branding?
You may recall that a few years ago there was a voguish interest in the idea of employer branding. This is the kind of thing that has always gone on but can always be defined and popularised, in this case following the publication of a book on the subject in 2005. By 2008 Jackie Orme, the head of the Chartered Institute of Personnel and Development, was calling it ‘an integral part of business strategy’. Still, it appears to have dropped off the radar a bit over the last few years, a fact we might put down to the effect of the recession. Firms certainly seem to have their mind on other things. Research published last year by PriceWaterhouseCoopers showed that in 2009, 54 per cent of businesses said they placed a special focus on retaining talent. By 2012 that had dropped to 36 per cent.
March 21, 2013
Video: how networks of engaged people can achieve more than nations
by Mark Eltringham • Architecture, Comment, Facilities management, Property, Technology, Workplace design
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In spite of all its flaws, the Internet can empower people to address specific issues in ways that exceed the abilities of nation states. In this energising talk for the Royal Society for the Arts, Don Tapscott, a Canadian businessman and now one of the world’s leading authorities on the impact of technology on people and societies, explores the idea that engaged and connected people can work together to innovate and solve issues that can seem intractable to the world’s governments and international bodies, including the most serious demographic and environmental challenges we all face.