November 4, 2016
Corporate responsibility now essential to attract and retain millennials 0
Corporate social responsibility is no longer seen as more than a nice to have, with those working within the built environment for example, appreciating the role it has in reducing greenhouse gases. But it is also being increasingly seen as a positive way of attracting and engaging the right talent. Now according to a new survey carried out in the US, meaningful engagement around CSR is becoming a business – and bottom line – imperative, impacting a company’s ability to appeal to, retain and inspire Millennial talent. Three-quarters (76 percent) of Millennials consider a company’s social and environmental commitments when deciding where to work and nearly two-thirds (64 percent) won’t take a job if a potential employer doesn’t have strong corporate social responsibility (CSR) practices, according to the 2016 Cone Communications Millennial Employee Engagement Study. Because the millennial generation are the most likely to blend their personal and working lives, it’s more important to them than other generations to view their job as a way to make a positive impact on society, the study suggests.

















Some may think this is a daft question. They’ll argue that of course people matter when we design workplaces. Granted, there are those for whom the human experience of the built environment is really important. They demonstrate this it in their attitudes and actions. However, based on some of the attitudes and actions I have observed over the years, I would suggest that the belief that people really matter when some designers design workplaces for them is quite frankly all too often skin deep. How do we know this? And if we accept that it is true, it then begs the secondary question of why this should be the case. Is it entirely our fault? What might we do to address the issues? In part, we know that people haven’t really mattered enough in design because of mistakes of the past. Meanwhile, society is facing many pressing challenges, ranging from health to housing, work to economy and climate change to resource depletion.
A skim through workplace features in the media and you’d be forgiven for thinking that the traditional office is no longer with us. According to the narrative, we’re all now 20-somethings, working in open-plan warehouses, with table football, bean bags and comfy sofas to lounge on, while drinking our custom-made soya lattes. When in actual fact, while more relaxed, fun and funky offices tend to make the headlines, the majority of people still work in a relatively traditional way, with their PC or laptop, a desk and an ergonomic task chair. What’s more, with an ageing workforce, we certainly aren’t all 20-somethings, with DWP (Department of Work and Pensions) figures revealing that the employment rate for people aged 50 to 64 has risen by 14 per cent in the last 30 years, and doubled for over 65s. So designing with just the youngsters in mind simply doesn’t add up. Recent research by the Senator Group, backs up this view.
Fifteen million UK internet users have undertaken a ‘digital detox’ in a bid to strike a healthier balance between technology and life beyond the screen, according to a new Ofcom study. The study of around 2,500 people suggests that our reliance on the internet is affecting people’s personal and working lives, leading many to seek time away from the web to spend time with friends and family. Ofcom’s 



August 31, 2016
Addressing the five negative influences on organisational culture 0
by Matias Rodsevich • Comment, Flexible working, Knowledge, Workplace
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