April 1, 2021
Finding a new sense of purpose in the way we all do business
It is now a truism that society expects more of business than merely maximising shareholder value. Milton Friedman’s conviction that unswerving commitment to this single goal would ensure that business and society would prosper has come to be seen as blinkered, unfit for the twenty-first century and enabling of corporate greed. Instead of shareholder value maximisation, an idea that The Economist called ‘the biggest idea in business’ in 2016, businesses are now encouraged to recognise their responsibilities to an array of ‘stakeholders’, from employees, suppliers and customers, to the planet itself and other communities (real or imagined). So, it has never been more important for businesses to do good, have a clear sense of purpose and be seen as doing so. (more…)
As the world emerges from the grip of the pandemic, the 
Many organisations make bold claims about their zero carbon ambitions. Even if they don’t, most have sustainability statements. Yet the environmental impact of office furniture and sophisticated approaches to sustainable office design seem to be way down the ‘pecking order’. During the last year, we have read considerable commentary about the office – starting with its death but moving onto predictions of the ‘new dawn’ with more versatile and healthier workspaces. 
You may have heard it said that any idea repeated often enough develops some form of legitimacy. We’ve had plenty of reason to reflect on whether this notion is true or nor over the past year, especially as all-encompassing pronouncements about the future of work have proliferated and intensified. The problem is exacerbated by the fact that around 80 percent of people 
If I were to suggest that organisations were designing their processes, policies and relationships with unkindness at the core, you would probably reject it as an illogical proposition, it just doesn’t make business sense. It goes against the grain and against the values that are plastered on the walls of so many organisations. But as counterintuitive as it may seem, in my opinion, many organisations have done just that, designed unkindness into the things they do, albeit inadvertently. But if they can do that, they can also design kindness in too. 
The UK COVID-19 vaccination 
We are scarcely nine months into the Covid-19 pandemic, after a long spring and harsh summer. Social distancing has led to remote working becoming widespread, leading to doubts regarding the office’s long-term relevance. However, Jones Lang LaSalle (JLL) argues in a recent 
Whether we’re always aware of it or not, body language plays a vital role in face-to-face discourse. In fact, over half of our effective communication comes via body language; that range of non-verbal cues that covers everything from facial expressions and gestures to posture and tone of voice. Meeting in person constantly draws on these signals, and we interpret them by instinct and via conscious analysis to guide the way we interact, frequently to help steer communication towards our goals. But nearly a year of lockdowns, remote working and general separation has challenged these norms, with video-based communication acting as a widespread, imperfect substitute. 
Looking back, who could possibly have predicted 2020? It’s been such a difficult pandemic year for so many individuals and companies. Yet it’s also been a transformative time, which has seen dramatic shifts in the way we work. So, with some trepidation, here’s my forecast for the near future. This year will see the office bounce back, but not as we remember it. The office of the future will have an important new role as the physical embodiment of a changing corporate culture. 
April 7, 2021
The binary choices and multiple outcomes of flexible working
by Mark Eltringham • Comment, Flexible working