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Unleash your brand’s potential: how Adfixus transforms digital marketing into profit powerhouse

Unleash your brand’s potential: how Adfixus transforms digital marketing into profit powerhouse

Digital marketing is no longer just about getting your brand noticed; it's about creating meaningful connections, driving customer engagement, and boosting your bottom lineIn today’s hyper-competitive digital landscape, the success of a brand hinges not only on its ability to reach the right audience but also on how effectively it converts that reach into tangible profits. Digital marketing is no longer just about getting your brand noticed; it’s about creating meaningful connections, driving customer engagement, and boosting your bottom line. This is where Adfixus comes into play, offering a revolutionary approach to digital marketing that promises to transform your brand into a profit powerhouse. More →

Right to disconnect law comes into force in Australia

Right to disconnect law comes into force in Australia

 

Australia has introduced a "right to disconnect" rule, offering what is claimed to be ‘significant relief’ to employees who feel pressured to respond to work-related calls or messages outside of their official working hoursAustralia has introduced a so-called right to disconnect rule, offering what is claimed to be ‘significant relief’ to employees who feel pressured to respond to work-related calls or messages outside of their official working hours. The new legislation allows employees to ignore communications after hours without fearing repercussions from their employers. More →

The final word on … self-awareness

The final word on … self-awareness

 

Both ancient Stoic philosophy and modern therapeutic approaches prize self-awareness. Here's why The story goes that the great Roman philosopher-emperor Marcus Aurelius hired a servant to follow him around. The man had only one job. Whenever anybody bowed to the emperor, or said something in praise of him, the servant would whisper in his ear: “You’re just a man. You’re just a man.” Whether this achieved anything isn’t clear, but it was a sign that Marcus Aurelius  was at least trying to practice what he preached. In his Meditations, he wrote: “These are the characteristics of the rational soul: self-awareness, self-examination, and self-determination. It reaps its own harvest. It succeeds in its own purpose.” More →

How generative AI is shaping a new landscape for creativity

How generative AI is shaping a new landscape for creativity

 

The impact of generative AI on creative workflows is challenging, profound and multifaceted, writes Chris Hewish Every significant leap in technology has promised more than it has delivered. Or, perhaps more accurately, it has delivered something different from what was promised. When automation began infiltrating manufacturing in the 19th century, there was widespread fear that it would render human labour obsolete. Instead, it transformed the nature of work, creating new categories of jobs and even eradicating others. The digital revolution of the late 20th century followed a similar trajectory. It shifted the burden of tasks, spawned entirely new industries, and necessitated new skill sets. More →

Ultrafabrics launches Pumice. An outdoor performance fabric collection inspired by the ocean

Ultrafabrics launches Pumice. An outdoor performance fabric collection inspired by the ocean

Ultrafabrics, the pioneer in sustainable performance fabrics, unveils Pumice, its latest outdoor performance fabric collection designed to bring the allure of underwater exploration to both indoor and outdoor active living spacesUltrafabrics, the pioneer in sustainable performance fabrics, unveils Pumice, its latest outdoor performance fabric collection designed to bring the allure of underwater exploration to both indoor and outdoor active living spaces. Inspired by the mesmerizing beauty of the ocean’s depths, Pumice blends a refreshed colour palette with unparalleled durability, ensuring it withstands whatever Mother Nature delivers. More →

Connection through design: The role of office designers in fostering workplace ties

Connection through design: The role of office designers in fostering workplace ties

For office designers creating spaces that foster rich, interpersonal connections between colleagues both in-person and remote is essential.For office designers creating spaces that foster rich, interpersonal connections between colleagues both in-person and remote is essential. Design with Impact is a philosophy that can help workplaces prepare to host these meaningful interactions, cultivating a shared sense of purpose among employees. There are many ways that people connect with spaces and within spaces. Physical connection is the most fundamental, and perhaps most obvious type of workplace connection. In-person interaction allows for immediate communication, the ability to read body language, and some would argue, a more meaningful connection than any relationship that can be built over video call. More →

The city and the office have much to teach each other

The city and the office have much to teach each other

It’s common to hear people say that the boundaries between the traditional workplace and the outside world have become blurred but it might be closer to the truth to say that in a growing number of cases they have been eradicated and that the evolution of cities and offices is informed by a two way exchange of DNA. Whatever you might hear, these times are far from unprecedented. History has lessons for us both in terms of how we view the events of 2020 and how we might respond to them, including how we progress as a species and make our lives and the world a better place. In 1832, there was an epidemic of cholera in the UK’s towns and cities. In those with a population of 100,000 or more life expectancy was just 26 years. The reasons for this were picked up on by a government official called Edwin Chadwick as a member of the Poor Law Commission.   More →

How IT Simplification creates a superior Digital Employee Experience

How IT Simplification creates a superior Digital Employee Experience

Digital Employee Experience refers to the quality of employees' interactions with technology in their work environment, and as remote work becomes the norm, a seamless DEX is crucial. The workplace continues to evolve rapidly, with the shift to hybrid models now featuring heavily in employees’ expectations. Indeed, a recent global study of workers from 11 countries, including the UK, shows 44 percent of employees prefer hybrid work. This new chapter in workplace dynamics could explain Gartner’s recent research, which has shown a growing focus on the Digital Employee Experience (DEX). The findings revealed that by 2025 half of IT organisations will have a DEX strategy, up from just 20 percent in 2023. DEX refers to the quality of employees’ interactions with technology in their work environment, and as remote work becomes the norm, a seamless DEX is crucial. More →

Put on your own mask first: Leadership strategies for stress management and emotional resilience

Put on your own mask first: Leadership strategies for stress management and emotional resilience

It can be easy when we’re in high stress situations to think only about how the stress is affecting us.Put your own oxygen mask on before assisting other passengers. If you’ve been on a plane before, you’ve heard this saying. What would it look like if you put your own proverbial mask on before placing others? Looking after yourself first? As a leader, making sure that your own stress is properly managed translates to helping yourself so that you’re available to help others. When we don’t have a handle on our stress, it can reveal our negative personal tendencies, be it arrogance, melodrama or volatility. While those derailers have an immense effect on our ability to produce work, they also negatively affect those around us. More →

Four day work week campaigners launch new project in wake of successful pilot

Four day work week campaigners launch new project in wake of successful pilot

Campaigners advocating for a four day work week are gearing up for a fresh pilot project aimed at promoting flexible working practices.Campaigners advocating for a four day work week are gearing up for a fresh pilot project aimed at promoting flexible working practices. The initiative is set to launch in November, with participating companies currently being invited to sign up. The findings from this project will be presented to the government in the summer of 2025. The push for a four-day working week, notably with no reduction in pay, has gained significant traction in recent years, particularly following the Covid-19 pandemic which reshaped workplace expectations. In 2022, a previous UK pilot saw 61 companies participate, and 54 of them continued the practice a year and a half later. Similar initiatives have also been conducted in Germany, Portugal, Spain, and Iceland. More →

The facilities manager’s fear of the penalty kick

The facilities manager’s fear of the penalty kick

facilities managersOn the whole, football is not a great source of inspiration for artists. It certainly doesn’t film well, although there is a small place for it in literature. The likes of Arnold Bennett, Orwell, Sartre and J B Priestley have all drawn from the game some metaphor, philosophical point, social observation or other. There are even some major literary figures who played the game to a decent level.

And the curious thing about them is that they were all goalkeepers.

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Incoming government sets out its plans for changes to employment law

Incoming government sets out its plans for changes to employment law

One of the Labour Party's key pledges during the election was to initiate a large-scale reform of UK employment law within the first 100 days of taking officeOne of the Labour Party’s key pledges during the election was to initiate a large-scale reform of UK employment law within the first 100 days of taking office. As a result, we can expect some changes relatively quickly, although it may take some time for many of them to become law. The proposed reforms are set out in their ‘Plan to Make Work Pay: Delivering a New Deal for Working People’ and highlight what UK employers can expect to see immediately and in the future. More →