March 7, 2018
Google is the gold standard employer in UK tech sector but small brands can still compete
Google has been named the Ideal Employer among tech professionals in the 2018 Dice UK Ideal Employer Report. While market leaders including Microsoft, Apple, Amazon, Facebook and IBM are placed highly, the report suggests that smaller tech brands can also attract the top talent through benefits including yoga, in-house cafeterias and more. For many technology professionals, Google is the gold standard employer, with a perfect mix of competitive salary, perks, benefits and interesting work, something smaller companies can learn from. The survey of 464 tech professionals found that simple office upgrades including yoga, colourful furniture and other positive innovative cultural perks can help smaller companies attract the best talent, even if smaller in size. Good work/life balances, open communications and manageable working hours also ranked highly. More →