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The much talked about new normal doesn’t exist, but the world has changed in profound ways

The much talked about new normal doesn’t exist, but the world has changed in profound ways

no new normalThe World Health Organization officially declared COVID a pandemic on March 11 2020. Now, two years later, there’s light for some at the end of the tunnel. In many wealthier countries, which have benefited from several rounds of vaccination, the worst of the pandemic is over. We’ve got here by learning a lot of new health behaviour, like wearing masks and sanitising our hands. Many of us have also developed a variety of social habits to reduce the virus’s spread – such as working from home, shopping online, travelling locally and socialising less. But as parts of the world emerge from the pandemic, are these new habits here to stay, or do old habits really die hard? Is there a new normal? Here’s what data can tell us.

 

 

Work

One of the biggest changes predicted during the pandemic was a long-term shift towards home or hybrid working. However, there are already signs that this transition might not be as obvious or complete as expected.

[perfectpullquote align=”right” bordertop=”false” cite=”” link=”” color=”” class=”” size=””]The signs of the transition to hybrid work are not as obvious or complete as expected[/perfectpullquote]

In the UK, the proportion of people working from home at least some of the time increased from 27 percent in 2019 to 37 percent in 2020, before falling to 30 percent in January 2022. Similarly, in the US the proportion working from home declined from 35 percent in May 2020 to 11 percent in December 2021.

One of the main reasons people are going back to the office is employers’ expectations. Many companies are concerned that more permanent home working might affect employees’ team building, creativity and productivity.

But among employees, there’s a greater appetite for hybrid and flexible working. One recent multi-national survey found that whereas roughly one-third of workers had worked at home at least some of the time before the pandemic, roughly half said they want to in the future.

 

Shopping

The pandemic didn’t create the habit of online shopping, but it makes more of us do it. Did this make us realise we don’t need actual stores anymore?

It doesn’t seem so. Shopping in bricks-and-mortar stores has already started to recover. Recent data on people’s movements, gathered anonymously from mobile devices, shows how in many countries, before omicron hit, travel to retail and recreation spaces was back up to pre-pandemic levels, and is already starting to rebound after omicron.

The rise in online sales has also not been as dramatic or sustained as many predicted. In the UK, online sales made up 20 percent of total retail sales before the pandemic. By February 2021 this had risen to 36 percent, before declining steadily to 25 percent in February 2022.

 

Travel

One habit that might take longer to recover is our pre-pandemic love of international travel. It has taken a hit around the world, and the sector is still struggling. The UN’s International Civil Aviation Organization projects that international travel in 2022 will still be down by nearly a half compared to 2019.

One British survey conducted last September found that while 80 percent of people were planning on holidaying in the UK in the next year, only around 40 percent were considering going abroad. In comparison, in the 12 months up to July 2019, 64 percent of Brits travelled abroad for a holiday according to one travel industry body.

People’s reluctance to travel has been largely down to concerns over the virus and confusion over travel rules. As worries decline and rules get lifted, we may see a “mini-boom” in holidaymaking.

 

Socialising

Early in the pandemic, some commentators – including the US chief medical adviser Dr Anthony Fauci – suggested we might never return to shaking hands. I, with my colleague Dr Kimberly Dienes, argued that it was vital these rituals make a comeback, as they have several social, psychological and even biological benefits.

Are social-distancing habits, including meeting fewer people and having less physical contact with those we do, here to stay? For most people, no. Data shows only one-third of people in the UK are still socially distancing regularly, the lowest proportion since the pandemic began.

 

No new normal

But truly, only time will tell how much the pandemic will have changed our habits. However, bolder predictions – that the pandemic was going to completely and irrevocably change our ways of working, shopping, travelling and socialising – now seem premature and exaggerated. The pandemic has taught us we can work, learn, shop and socialise in different ways, but the question now is whether we still want to.

[perfectpullquote align=”right” bordertop=”false” cite=”” link=”” color=”” class=”” size=””]The pandemic has taught us that we need to connect with others[/perfectpullquote]

Humans have basic needs, such as autonomy, feeling related to others, and feeling effective and competent in what we do. Part of the challenge with home working, for example, is that it simultaneously fulfils one need by giving us greater autonomy but takes away another by making us less connected. Expanding adequately supported, equality-focused, hybrid and flexible working arrangements is perhaps a promising way to meet both needs.

Some people will have acquired a sense of competence, or at least familiarity, with the new ways of doing things during the pandemic and so may wish to keep doing them. In some areas – travelling overseas, for example – it may take longer for our competence, and confidence, in old habits to return. However, many seem to be quite quickly returning to old ways and re-learning how to feel competent at doing things that they did before.

The extent to which we’ll go back to our old ways may also depend on our personality traits, which have been shown to shape our compliance with new behaviour. For example, those more open to new experiences by nature, or more extroverted, may be more eager to travel internationally or socialise in larger groups.

Finally, the pandemic may have served as a reminder of how much we appreciate everyday interactions with others, in shops, restaurants and so on. People may be keen to return to familiar ways that revive this – for example, picking something up in a store on the way home from work. Above all, the pandemic has taught us that we need to connect with others and that there are limits as to how much online communication can replace real, face-to-face interactions.

This article is republished from The Conversation under a Creative Commons license. Read the original article.

Nearly three quarters of people have ignored mental health to continue working

Nearly three quarters of people have ignored mental health to continue working

mental healthMore than 7 in 10 UK employees have pushed through a mental health struggle to avoid taking time off work in the past three months, according to a new report by BetterUp Labs. Over half (59 percent) also reported that they’d had to push through a physical health struggle, suggesting there is widespread hesitation about stepping away  from work to take time to recover. The report also claims that over a quarter (26 percent) of respondents have or have had a mental wellbeing condition, with 30 percent of women and 21 percent of men reporting this. (more…)

The nature of work has changed permanently for many people, new report claims

The nature of work has changed permanently for many people, new report claims

nature of workThe pandemic has changed the nature of work, which offers opportunities for organisations to adopt more considerate and efficient work practices as offices reopen. The latest study to come to this conclusion has been published by the University of Southampton and funded by the Economic & Social Research Council (ESRC). The research considered the longer-term implications of working from home and which new working practices should remain and be encouraged. Its findings offer lessons from lockdown that will guide organisations as they seek to make hybrid working a success. (more…)

Quarter of young people don’t want to work for firms with unsustainable practices

Quarter of young people don’t want to work for firms with unsustainable practices

young peopleAlmost a quarter (24 percent) of Gen Z employees (18 to 24-year-olds) would not work at a business that profits from unsustainable practices, according to a a new poll from PLAY. Among British employees more broadly, two-thirds surveyed (68 percent) felt it was important for the company they work for to be committed to acting sustainably, and nearly half (44 percent) want businesses to demonstrate the initiatives or goals that will make the entire business more sustainable (not just one part of the business). However, pay remains the most attractive job feature for most surveyed, inlcuding young people. (more…)

Hybrid working means we have to make the most of our time in the office

Hybrid working means we have to make the most of our time in the office

hybrid workingThe covid-19 pandemic has drastically affected every aspect of our lives, whether it be in a personal, societal, or professional sense. One of the biggest changes to come from the pandemic is the impact it has had on workplaces, and what we now know our working world to be, including the advent for the first time of widespread hybrid working. Long gone are the days of long commutes, long days in the office and set working hours. (more…)

Building workplace resilience in a changing environment

Building workplace resilience in a changing environment

workplace resilienceFor decades, it has been agreed that change is a constant. So, doesn’t it stand to reason that before a change or crisis happens, an organization should have the ability and resilience to transform? In the McKinsey report, The resilience imperative: Succeeding in uncertain times, resilience is defined as, “the ability to withstand unpredictable threat or change and then to emerge stronger.” In other words, it is the ability to sustain and endure. And it applies just as much to workplace resilience as any other element of the organisation. (more…)

Firms will need to build bridges with employees as they adapt to hybrid working

Firms will need to build bridges with employees as they adapt to hybrid working

hybrid working engagementAs we enter a new phase of working life following the short term changes made to cope with the pandemic, the three key priorities for the 1,300 employers surveyed by the Benefits & Human Resources Consulting operation of Gallagher for its 2021/2022 State of the Sector report (registration) are: the need to re-engage their teams around purpose, strategy and values (53 percent); the need to adapt communication channels to engage the workforce better as they move to newly implemented models of hybrid working (39 percent); and the need to enhance people manager communications (31 percent). (more…)

Despite the talk of the Great Resignation, most people actually enjoy their jobs

Despite the talk of the Great Resignation, most people actually enjoy their jobs

great resignation happyWhile many people may be busy considering their career options as part of the ‘Great Resignation’, a new poll claims that the majority of Brits actually enjoy their jobs. According to data from HR software provider CIPHR around two-thirds (65 percent) of the 1,031 employees polled said they either love or like their current jobs (19 percent and 46 percent respectively). CIPHR took the findings of how people feel about their jobs and grouped people with related job titles together (using the Office for National Statistics’ standard occupational classifications) to compile a list of the UK’s best-loved – and also least-liked – occupations: www.ciphr.com/uks-favourite-jobs. (more…)

Remote work monitoring software used by four in five employers

Remote work monitoring software used by four in five employers

remote work monitoringAccording to a new report from Instant Offices (registration), four in five employers whose staff are offered hybrid or remote work are already using employee monitoring tools to track work performance and activity. According to the study: 78 percent of companies report using employee monitoring software to track worker performance and online activity; 73 percent say stored recordings of calls, emails, and messages have affected team members’ performance reviews; over 50 percent say they are implementing non-traditional monitoring techniques; and 94 percent of employers track emails.  (more…)

New business climate demands agility from managers, report claims

New business climate demands agility from managers, report claims

new business climate demands agilityA new report, The Big Reset Playbook: Change Agility (registration) from work trends analyst The Josh Bersin Company, claims that traditional approaches to change management have often fallen short of expectations, and that new workplace practices based on agility are now needed to manage change in a new business climate.  According to the report ‘businesses are looking to tackle the challenge of managing change in a new reality that includes the shift to hybrid working, globalization and The Great Resignation’. The research claims that in companies that successfully manage change, leaders and high performers reinforce the company’s mission and purpose, explain how their reinvented business models work, create cross-functional teams to design and implement change, and maintain forward momentum.  (more…)

Workplace culture needs a rethink in line with employees’ changing priorities

Workplace culture needs a rethink in line with employees’ changing priorities

workplace cultureConsiderable job insecurity and uncertainty has pushed companies to rethink their workplace culture to meet employees’ new needs, priorities, and expectations, according to the annual Fjord Trends report from Accenture. According to the report, nearly two years of social, economic and employment disruption has resulted in a collective shift in people’s relationships with work and employees are re-assessing what they want and expect from a company culture and employee value proposition. This means enhancing workplace flexibility, benefits packages, and greater employee care and compassion will continue to be notable trends in 2022, creating both challenges and opportunities for businesses looking to retain and recruit talent. (more…)

Indoor air quality and hygiene of greater concern to older workers

Indoor air quality and hygiene of greater concern to older workers

indoor air qualityOlder workers are much more concerned than their younger colleagues about the health risks of returning to office based working, a survey claims.  The study commissioned by manufacturing firm Airdri, suggests that just 16 percent of under 24s are worried about indoor air quality and picking up germs from colleagues/communal areas on returning to work. In comparison, 43 percent of over 25s, around a third of 35–44-year-olds (34 percent), 35 percent of 45–54-year-olds, and 41 percent of over 55s agreed, showing a big disparity in the opinions of the younger age groups.  (more…)