June 21, 2018
Rise and shine: our analytical thinking peaks at 6am
An academic study of social media users suggests that our analytical thinking peaks at around 6am – with people adopting a more ’emotional and existential’ tone later in the day. The research,Diurnal Variations Of Psychometric Indicators In Twitter Content, from academics at the University of Bristol and published in the journal PLOS ONE, involved the analysis of seven billion words used in 800 million tweets. Twitter content was sampled every hour over the course of four years across 54 of the UK’s largest cities to determine whether thinking modes change collectively. Researchers in artificial intelligence (AI) and medicine analysed the aggregated and anonymised content using AI methods.