July 17, 2015
Do we really think the future of work involves our replacement by robots?
A report published recently by my former colleagues at CBRE called “Fast Forward 2030: The Future of Work and the Workplace” claims that by 2025 so many people will be more interested in being happy and having creative roles that up to 50 percent of current occupations will be defunct. 35 years elapsed between the release of Orwell’s 1984 and the eponymous year and very little of Orwell’s dystopian vision came to pass. 2030 is a scant 16 years away so, even if one takes the exponential pace of change into account, it’s perhaps a bit of a stretch to think robots will have taken their seat at the table in quite the way we appear to think they will. Also unchanged one assumes are the attitudes of those who have a vested interest in the status quo or in dictating where the benefits of change will fall.
July 28, 2015
Beyond branding – how workplace design can express a firm’s culture
by Gary Chandler • Comment, Facilities management, Workplace, Workplace design
When it comes to the incorporation of branding and identity into a workplace, there is a simple option, which is to produce a design that faithfully incorporates the firm’s logos, colours and straplines in the interior. There’s nothing wrong with this, except for the fact that it is literally superficial and so may miss the opportunity to create an office design that scratches beneath the surface to reveal what lies beneath. When you get past the layers of branding and identity, you uncover something that we call culture. This can take things to a whole new level because the challenge becomes how to create a workplace design that communicates and fosters both the identity and the culture of the organisation. The benefits to the organisation can be enormous, not least because this approach bridges a number of disciplines such as human resources and office design and so drives a number of strategic objectives.
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