May 16, 2019
Working from home and the future of work. How quaint 0
In 1962, a professor of communication studies called Everett Rogers came up with the principle we call diffusion of innovation. It’s a familiar enough notion, widely taught and works by plotting the adoption of new ideas and products over time as a bell curve, before categorising groups of people along its length as innovators, early adopters, early majority, late majority, and laggards. It’s a principle bound up with human capital theory and so its influence has endured for over 50 years, albeit in a form compressed by our accelerated proliferation of ideas. It may be useful, but it lacks a third dimension in the modern era. That is, a way of describing the numbers of people who are in one category but think they are in another.
May 23, 2019
From storage to stowage: what neuroscience teaches us about work
by Helen Owen • Comment, Workplace design
Insight into the way things work can often come from the strangest and most difficult places. For Jill Bolte Tayor, a neuroscientist well versed in the theory of how the brain works, her particular insight into the practical functioning of the brain came as a result of a stroke she suffered in 1996. What she learned during and after her experience became the subject of a famous Ted Talk in 2008. More →