May 5, 2015
Election uncertainly blamed for slowdown across the UK construction sector
The UK construction market experienced a slowdown in April, with output and new orders expanding at the slowest rates since June 2013, according to the latest Markit/CIPS UK Construction survey. Although the growth of commercial work was the least marked since August 2013, many survey respondents suggested that underlying conditions remained favourable, but some clients had delayed decisions ahead of the general election. Looking ahead, confidence regarding the 12-month outlook dipped from the nine-year high seen in March, but remained stronger than its long run average. A number of firms cited optimism that underlying demand would continue to improve, while others suggested that the removal of election related uncertainty would help support new business gains.
April 28, 2015
Why it’s time for more companies to roll the dice for gamification 0
by Maciej Markowski • Case studies, Comment, Workplace
As was reported recently, gamification remains practically unknown to many managers yet companies like Nike, Microsoft, Samsung and eBay are beginning to see it as a useful tool. Generally adopted by marketing and sales professionals, gamification can also influence behaviour, increase productivity and improve wellbeing. Gamification is all around us, even if we don’t always notice it. It’s used in sales competitions, frequent flyer programmes and marketing initiatives. So what is gamification? In short it’s the concept of applying game mechanics and game design techniques in order to engage and motivate people to achieve their goals. It’s about turning something potentially mundane into a game – similar to many ingenious mothers who might turn cleaning a room or washing dishes into a game for their children.
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