November 24, 2017
It’s just life now: Debra Ward in conversation with Mark Eltringham
There is currently a great deal of talk about the way people experience the workplace. It is a subject linked to the changing nature of work but also a growing awareness that the old demarcations of time and place are falling, and with them the demarcations between the workplace professions. This subject may be topical but it has been a long term preoccupation for today’s guest on the podcast Debra Ward. Earlier this year Debra joined JLL in the new role of Strategy & Growth Director and one of her first aims has been to focus on the firm’s approach to human experience. This is encapsulated in a major global report on the subject but it’s one that Debra has always championed in here previous roles with MITIE, Macro and Condeco. Debra is forthright, informed, bright and passionate. Everything you need in a podcast in fact.
March 13, 2013
Landmark buildings can lead to an identity crisis for tenants
by Mark Eltringham • Architecture, Comment, Facilities management, Workplace design
A new generation of landmarks
Companies want to brand themselves in lots of ways and for lots of reasons. There are all the usual reasons to do with marketing but when companies talk about brand and how it is integrated with architecture and the design of their offices they are equally likely to be concerned with attracting staff and making what they think are the right statements about their business. The problem is that while nearly everybody wants to brand their workplace, the design solutions can become overly literal. There’s nothing inherently wrong with logos in the carpet but successful design will be about far more than that. It usually has to be rather less literal and rather more intelligent.
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