Workplace art can draw the distinction between branding and corporate identity

Workplace art can draw the distinction between branding and corporate identity 0

One of the many traps that lies in wait for unwary organisations is to confuse corporate identity with their brand. The visual aspects of an identity may reflect the firm’s personality and values, and a change may go in hand in hand with the development of a new strategic direction or culture, but a mismatch can be jarring if the stakeholder perception of the organisation does not marry up with its branding. More →

Coworking and a new golden era for the workplace and the people who inhabit it

Coworking and a new golden era for the workplace and the people who inhabit it

coworking officeThe idea of coworking is starting to resonate with a growing number of businesses and for a growing number of reasons. People new to the concept, or those who are aware primarily of its roots, may discover or retain a notion that it is a way for start-ups and freelancers to share space as a way of keeping down costs or networking with similar organisations. There is still a great deal of truth in this, given that the initial growth of coworking was based almost exclusively on the need for small tech and creative organisations to occupy space near to their larger clients, in precisely those urban enclaves that demand eye-watering rents and conventional leases.

More →

A quarter of a century ago, the newborn Internet set office design on a different path

A quarter of a century ago, the newborn Internet set office design on a different path

Vitra Ad Hoc systemBecause we are now so immersed in technology, we can sometimes forget just how young the Internet is. It was only in 1995 that the final barriers to its full commercial development were removed. In 1994, the number of people using it worldwide was estimated at around 20 million, there were under 15,000 company websites and the UK had one ‘cybercafe’. Even so, there was something in the air. A sense that everything was about to change – and change spectacularly.

More →

A chance to have a say on your experience of open plan office design

A chance to have a say on your experience of open plan office design

Johnson Wax building early open plan officeThe debate on open plan versus enclosed offices rages on, but it’s not binary, it’s not black or white, it’s not a dichotomy. Furthermore, office occupants appear to have different preferences from the wide range of workplace design solutions that are available. To inform workplace design, we need to understand what drives these individual preferences. Is it factors such as personality, personalisation, flexibility, sense of belonging and familiarity that affect where people prefer to work?

More →

Co-design is an old idea, but it belongs to the 21st Century like never before

Co-design is an old idea, but it belongs to the 21st Century like never before

A group of people share ideas around a tableAs with so many apparently new ideas that resonate in a contemporary context, co-design has a long history. Originally referred to as cooperative or participatory design, it was first applied in Scandinavia in the 1960s and 70s, especially as a way of engaging stakeholders in the public sector in the design and development of IT projects, healthcare and workplaces. Arguably, our modern understanding of the idea was first set out by C.K. Prahalad and Venkatram Ramaswamy in a 2000 Harvard Business Review article called Co-opting Customer Competence and a subsequent book by the authors on the subject. They argue that there is a growing trend for firms to actively seek the insight and competence of customers to offer them better solutions, tailored to their own needs. More →

The rise of the digital workplace is transforming the physical office

The rise of the digital workplace is transforming the physical office

serviced officesA recent survey by Gartner predicts that one in five workers will have an AI bot as their co-worker by 2022. It’s almost impossible to talk about the future of the workplace without mention of AI or robotics, and is therefore hardly surprising that there is a feeling of apprehension amongst workers. PwC’s 21st global CEO Survey in 2018 revealed that between 23 percent and 51 percent of respondents were “extremely concerned” about the speed of technological change, and indicated “anxiety about the impending promise and perils of AI.”

More →

The pursuit of happiness, lumpy tech, space science and some other stuff

The pursuit of happiness, lumpy tech, space science and some other stuff

A community of people on a headlandUnderlying most of the stuff you read about the workplace is the quest for happiness. Indeed happiness has become something of a preoccupation for those pondering the issue at the apex of social and economic thinking, as epitomised by Gallup with its latest World Happiness report. As always, the Gallup report stumbles over definitions of happiness, often using the word interchangeably with wellbeing and stuffs it with other ideas without explaining how or even whether they contribute to happiness.

More →

New book on the future of work argues that the office is not just surviving, but thriving

New book on the future of work argues that the office is not just surviving, but thriving

A new book from RIBA Publishing, which examines the future office, argues that despite predictions that the office is on the verge of extinction, it is not only surviving, but thriving. Digital technologies have spurred this transformation, and with it, the metamorphosis of our entire working environment. The office of today can vary from a sweeping open expanse of ergonomic, futuristic workstations, to a local coffee shop. Future Office: Next-Generation Workplace Design debates tradition, change, and the future of how we work and where.

More →

Over one in ten deaths linked to sedentary office life

Over one in ten deaths linked to sedentary office life

A still from the movie Ikiru in which the protagonist is sitting at a deskSedentary office life which involves sitting down for at least six hours a day contributes to tens of thousands of people dying every year and costs the NHS £700 million each year, according to a new study in the Journal of Epidemiology and Community Health. Researchers used previous analyses of the increased risks of heart disease, diabetes and cancer that have been associated with extended periods of inactivity. According to this meta-analysis, about a third of British adults spend more than six hours sedentary each day and almost 70,000 deaths a year in Britain – over one in ten of total deaths –  could be attributed in some degree to the behaviour. More →

Interiors are not enough to win the war for talent

Interiors are not enough to win the war for talent

I often refer to Google and Facebook in my blog, due to their influence on workplace design. Many consider them to be workplace interior’s holy grail. But today’s big employers are competing with one another on a much broader set of principles. Cool interiors alone just won’t cut it. Zürich, like many European cities is home to a large number of global brands, with bustling financial services and tech sectors. I regularly hear of people with multiple job offers taking a job with a lower salary, rather than accepting a role in a company that doesn’t reflect their ideals. This decision can be influenced by office design and facilities, career development options, corporate culture and much more. More →

Feeling appreciated and the quality of workplace both key to employee happiness

Feeling appreciated and the quality of workplace both key to employee happiness

The quality of the workplace has a powerful effect on the levels of happiness of staff, with nearly half of respondents (49 percent) to a recent survey stating that having a great office environment is important to their happiness at work, but according to the figures, only a quarter (25 percent) say a good workplace environment is a current positive about their work. The survey from Peldon Rose also found that less than half (45 percent) of employees actually feel appreciated at work and only two-thirds (67 percent) report feeling happy. Yet the majority of workers (80 percent) who took part, believe that feeling appreciated is most important to their happiness at work – ahead of salary (58 percent) and feeling trusted (55 percent).

More →

Insight Promotion: K2 completes an office like no other for Bericote

Insight Promotion: K2 completes an office like no other for Bericote

When property company Bericote acquired a 4-story mews building in central London, oozing character and charm, their aim was to transform it into a workplace like few others. From their first meeting at the new building, K2 Space quickly understood that this was not going to be a typical project or workplace, and that the objective was to create something truly unique and reflective of how the Bericote team worked. More →